Customer Success & Support

Support and success built on evidence, not guesswork.

Create surveys for closed tickets, new customers, renewals, and cancellations. Validata collects the ratings and comments, finds the patterns, and turns them into clear insights, so you hear a frustrated account before it becomes a canceled one.

A support team in headsets chats at their desks, a customer-satisfaction dashboard on the wall screen behind them.

High confidence

Validated insight

Customers are satisfied with support,

but 29% wait too long for resolution.

Source: 58 responses

Overview

Every touchpoint from ticket to renewal

Put a short survey at each point where a customer can drift, from first ticket to renewal call. See the churn signals while there is still time to act.

Rate support after every ticket

Spot churn risk before renewal

Check that onboarding is landing

Segment feedback by plan or region

Turn open comments into AI-assisted themes

A survey question styled with the Purple theme and the Geist font

Workflow

Closed ticket, onboarding, renewal: one flow.

Whether you are closing a ticket, checking in after onboarding, or preparing a renewal call, Validata keeps the survey short. The team goes from a hunch about an account to responses it can act on.

Post-ticket rating

Ask for a rating and one comment the moment a ticket closes, plus the ticket type and channel. See which type and which wait time sit behind the low ratings before the next review.

Onboarding check-in

Ask new customers which part of setup was unclear, what they expected to happen, and where they needed a person. Fix the guide before the next cohort starts.

Renewal risk check

Ask accounts that have gone quiet or dropped a seat whether the product still fits, what they would miss, and what would make them stay. Low scores branch to a follow-up.

Cancellation survey

When an account cancels, ask why in their own words, what they tried first, and what would bring them back. The reasons that repeat become themes, each tied to the accounts that gave them.

AI analysis

One low rating is noise. The same comment on every ticket is a pattern.

Open comments from post-ticket and renewal surveys become themes, segments, and insight cards, each backed by the responses behind it.

1.1

Find the wait, the handoff, or the missing answer that shows up in ticket after ticket. Validata groups the comments so the recurring problem stands out, even when each one came from a different account.

Use cases

Made for the questions that come up in every CS and support standup.

Use Validata to measure support satisfaction, catch churn risk, and check onboarding, each with a template you can edit and AI analysis of the comments.

1.1

Send a two-question survey when a ticket closes: a rating and one comment. Read the comments as themes and see which ones pull the score down.

1.2

1.3

1.4

1.5

Team alignment

Give success, support, and account teams the same view of the customer.

Validata turns scattered ticket ratings and renewal notes into one record of what customers said. Everyone can see which accounts are unhappy, what pattern the comments form, and which evidence supports the next call.

For onboarding specialists

Learn which setup step loses new customers, which guide they had to reread, and change the walkthrough before the next group arrives.

For success managers

See churn signals per account and know which conversation to have next, backed by responses.

For support leads

Track post-ticket ratings by ticket type and channel, and find out which wait time is costing you points.

For account managers

Walk into the renewal call with what the customer already told you, not a guess about how they feel.

Why Validata

Not another rating widget. A feedback loop for every account.

Post-ticket ratings, onboarding check-ins, and exit surveys sit in one workspace, where the comment behind each score becomes a theme you can act on.

Surveys built for support moments

AI that groups comments into themes

Evidence for every renewal call

One workspace across the customer journey

Integrations

Connect your tools

Send data where it matters. Integrate with Sheets, Notion, Slack, and 100+ apps via Zapier.

Slack

Slack

Send new response alerts to Slack

Every new survey response can trigger a Slack notification, so your team sees new feedback without checking the dashboard.

Share low completion warnings

Alert your team when survey completion drops below a selected threshold.

Send campaign launch updates

Post a Slack update when a new survey email campaign is sent through Mailchimp.

Notify the team when a survey is completed

Send a message to your team when a respondent finishes the survey.

Zapier

Zapier

Connect survey responses to your tools

Use Zapier to send new survey responses to the apps your team already uses.

Create tasks after new submissions

Automatically create a task or database item when a new response is submitted.

Save files to cloud storage

Automatically save exports, attachments, or uploaded files to your preferred storage tool.

Add respondents to mailing lists

Send respondents into the right Mailchimp audience after they complete a survey.

Google Drive

Google Drive

Save survey exports to Google Drive

Store CSV, PDF, or spreadsheet exports in a selected Google Drive folder.

Keep uploaded files organized

Save respondent uploads and survey files in one shared Drive location.

Share survey assets with the team

Send a Slack message when new survey files are added to Google Drive.

Store campaign materials

Keep email assets, survey links, and campaign files organized in Drive.

Dropbox

Dropbox

Back up survey exports to Dropbox

Automatically save exported survey files to a selected Dropbox folder.

Organize project folders automatically

Create or update Dropbox folders when a new survey project is created.

Share files with stakeholders

Notify a Slack channel when new survey files are available in Dropbox.

Store respondent uploads

Send uploaded files from survey responses directly to Dropbox.

ChatGPT

ChatGPT

Draft follow-up emails from responses

Use respondent answers to generate personalized follow-up emails after the survey is completed.

Personalize respondent communication

Adapt email copy, reminders, or next-step messages based on selected answers or respondent details.

Write reply drafts for specific feedback

Turn individual survey responses into ready-to-send reply drafts for your team to review.

Create thank-you messages for respondents

Generate custom thank-you messages based on how someone answered the survey.

Mailchimp

Mailchimp

Add respondents to Mailchimp

Send completed survey respondents to a selected Mailchimp audience.

Trigger follow-up emails

Start an email sequence after someone completes your survey.

Send survey invitations

Distribute survey links to selected audiences directly through Mailchimp campaigns.

Segment contacts by response

Group respondents based on selected answers, scores, or form fields.

Google Sheets

Google Sheets

Save responses in Google Sheets

Every new survey response is automatically added to a Google Sheet for easy analysis and reporting.

Update team trackers

Notify your team when a shared response tracker receives new submissions.

Sync response data for operations

Send survey data into operational spreadsheets used by sales, research, or support teams.

Keep live response records

Maintain a live spreadsheet with respondent details, answers, and submission time.

Notion

Notion

Save responses to Notion

Send new survey responses into a Notion database for easy organization.

Create feedback records

Turn each submitted response into a structured feedback item in Notion.

Track research projects

Link survey files, project notes, and response exports inside your Notion workspace.

Notify teams about new entries

Send a Slack update when a new survey response is added to a Notion database.

+100
more intergrations

FAQ

Frequently Asked Questions

What Validata does differently, and what that means for your team.

  • A customer satisfaction survey asks customers to rate an experience, usually a support ticket, onboarding, or the product overall, and to explain the score in their own words. Validata builds one with rating scales, NPS, and open text, then reads the comments as themes.

  • Yes. You can start for free, pick a customer satisfaction template or build from scratch, add a rating and a comment question, and begin collecting responses.

  • Keep it short: a rating for the ticket, a comment on what went well or badly, and one question about time to resolution. Add an NPS or overall satisfaction question if you want a trend over time.

  • Ask for a rating and an open comment as soon as the ticket closes, plus the ticket type and channel. Segment the score by those answers, and let Validata group the comments so you can see whether wait time, tone, or a missing answer sits behind the low scores.

  • Yes. Ask accounts how well the product fits their work, what they would miss, and how likely they are to renew. Send low scores to a follow-up path with logic, and segment answers by plan or account age.

  • Yes. You can customize colors, fonts, layouts, logos, images, buttons, welcome screens, and end screens so the survey feels like part of your support experience.

  • Yes. Validata can draft the questions, improve the wording, adjust the tone for customers who have just closed a ticket, and generate answer options you can edit.

  • Yes. You can see responses as they arrive, along with completion rates, drop-off points, and skipped questions, and open any individual response to read it in full.

  • Share a link, send it by email, embed it in your help center or app, or add a QR code to printed material. Responses can flow to Google Sheets, HubSpot, Slack, or Notion, and automations can trigger a follow-up.

  • A helpdesk rating gives you a number per ticket. Validata gives you question types, branching, and branded design to ask more. It then reads the comments as themes, segments them by plan or region, and puts the result in a report you can share.

You’ve used forms before.
Now use insight.

You don’t need another tool for collecting responses you need a smarter way to understand what they actually mean.